Social responsibility as
a competitive advantage
Desmo is an online fundraising and customer loyalty platform that leverages social responsibility as a means to attract and retain customers.
How does it work?
CSR and new customers
With Desmo, you can reap all the benefits of being socially responsible. Drive traffic, increase sales, and improve your public image.
The Desmo Widget
Our widget is easily integrated on the e-commerce "thank you" page that is displayed after every completed transaction.
The 50/50 codes
Increase sales by offering new and current customers campaign codes that are part discount and part donation to the customers favorite non-profit. 91% of people would choose a 50/50 code over a traditional discount code*.
* Source: Desmo customer service
Donors spread the word
Donors then share their support of their non-profit through social media, also highlighting the e-commerce
Why social responsibility?
86 %
of global consumers believe that business needs to place at least equal weight on society’s interest as on business interest.
94 %
of consumers would switch brands to support a cause.
91 %
of Americans believe companies should tell them how they are supporting causes.
Source: Edelman Goodpurpose study, Cone LLC
Why Desmo?
Doing good leads to higher conversion rates
Desmo donors shop 32 % more often than non-donors
”The opportunity to support and to donate made the company even more favorable to me.”
“Nice to be a customer of a company that is socially responsible. It emphasizes the positive image of the company and ackowledges that I was right to be their customer.“
Donor feedback
Loyalty and recommendations
7 out of 10 have a more positive image of the e-commerce.
9.5 out of 10 wish to donate again when shopping online.
Source: Desmo customer service
Want to know more?
Technical specifications
Try our demo
Download our presentation
Desmo presentation (PDF)Say hello!
E-mail info@desmo.org
Phone +46 (0) 70-665 75 79
Visit us at
Desmo AB
St. Eriksgatan 48 E
112 34 Stockholm
Sweden
Our Non-Profit Partners
